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About brand strategy

Branding strategy is an essential part of a successful marketing plan that involves creating a unique, unified identity for your company. It helps you build trust, loyalty, and recognition with your target audience by communicating a consistent message across all channels.Researching the needs and desires of your target customers is the first step in crafting […]

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dbmarketings-blog-2023-marketing-tendencies

What’s ahead for marketing in 2023

From managing misinformation to ensuring effective first-party data collection, these are the trends that marketers and advertisers can no longer afford to ignore.As marketers face increased scrutiny over their operations, we identify five predictions marketing leaders must incorporate in their strategies in 2023 and beyond, to drive results and regain the confidence of business leaders.What’s

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